Hi, I'm Alecx.
Design Leader & Strategist.
Senior UX Manager with over nine years of experience in retail and brand creative who loves making the complex simple.
Senior UX Manager with
over nine years of experience in retail and brand creative who loves making the complex simple.
Senior UX Manager
with over nine years of experience in retail and brand creative who loves making the complex simple.
Design Leadership Rooted in Empathy
and Impact
I believe great design and great leadership start with understanding people. I lead with empathy and curiosity, building teams where every voice is heard and everyone feels empowered to take risks. My approach balances data-driven decisions with intuition, questions the obvious, and unlocks creative solutions that bridge the needs for users and the business alike.
Don't just take my word for it.
Alecx is an exceptional designer, mentor, and friend.
He has an infectious personality, is a quick study, and brings a sharp eye to improving processes. He helped the UX team grow and inspired us to show up as the best version of ourselves.
Buse K.
UX Supervisor, DSW
I had the privilege of working with Alecx, whose leadership consistently elevated both our team and our work.
He fostered a thoughtful and collaborative user-centered culture while empowering our team to push for impactful, data-informed solutions.
Taylor H.
UX Designer, DSW
Working with Alecx was an absolute joy. He is one of the most approachable, collaborative, and genuinely kind people I’ve worked with.
He is an incredibly talented UX leader and was always grounded in an understanding of customer needs. His combination of skill, empathy, and positivity made a lasting impact on our team.
Lexi B.
Product Manager, DSW
Alecx was an exceptional UX leader who combined deep expertise with a collaborative and supportive approach.
His attention to detail, candid feedback, and ability to identify improvements others might overlook made him an invaluable partner. His patience and willingness to mentor teammates created a positive and productive working environment.
Alannah E.
Product Manager, DSW
Alecx is incredibly curious and determined in the way he approaches his work.
If there’s not an obvious answer, he looks for it and combines his current knowledge with emerging new solutions. And he does all of that while being enthusiastic and passionate about the subject matter.
Julie E.
Director Mktg. Ops, DSW
Alecx is an exceptional designer, mentor, and friend.
He has an infectious personality, is a quick study, and brings a sharp eye to improving processes. He helped the UX team grow and inspired us to show up as the best version of ourselves.
Buse K.
UX Supervisor, DSW
I had the privilege of working with Alecx, whose leadership consistently elevated both our team and our work.
He fostered a thoughtful and collaborative user-centered culture while empowering our team to push for impactful, data-informed solutions.
Taylor H.
UX Designer, DSW
Working with Alecx was an absolute joy. He is one of the most approachable, collaborative, and genuinely kind people I’ve worked with.
He is an incredibly talented UX leader and was always grounded in an understanding of customer needs. His combination of skill, empathy, and positivity made a lasting impact on our team.
Lexi B.
Product Manager, DSW
Alecx was an exceptional UX leader who combined deep expertise with a collaborative and supportive approach.
His attention to detail, candid feedback, and ability to identify improvements others might overlook made him an invaluable partner. His patience and willingness to mentor teammates created a positive and productive working environment.
Alannah E.
Product Manager, DSW
Alecx is incredibly curious and determined in the way he approaches his work.
If there’s not an obvious answer, he looks for it and combines his current knowledge with emerging new solutions. And he does all of that while being enthusiastic and passionate about the subject matter.
Julie E.
Director Mktg. Ops, DSW
Alecx is an exceptional designer, mentor, and friend.
He has an infectious personality, is a quick study, and brings a sharp eye to improving processes. He helped the UX team grow and inspired us to show up as the best version of ourselves.
Buse K.
UX Supervisor, DSW
I had the privilege of working with Alecx, whose leadership consistently elevated both our team and our work.
He fostered a thoughtful and collaborative user-centered culture while empowering our team to push for impactful, data-informed solutions.
Taylor H.
UX Designer, DSW
Working with Alecx was an absolute joy. He is one of the most approachable, collaborative, and genuinely kind people I’ve worked with.
He is an incredibly talented UX leader and was always grounded in an understanding of customer needs. His combination of skill, empathy, and positivity made a lasting impact on our team.
Lexi B.
Product Manager, DSW
Alecx was an exceptional UX leader who combined deep expertise with a collaborative and supportive approach.
His attention to detail, candid feedback, and ability to identify improvements others might overlook made him an invaluable partner. His patience and willingness to mentor teammates created a positive and productive working environment.
Alannah E.
Product Manager, DSW
Alecx is incredibly curious and determined in the way he approaches his work.
If there’s not an obvious answer, he looks for it and combines his current knowledge with emerging new solutions. And he does all of that while being enthusiastic and passionate about the subject matter.
Julie E.
Director Mktg. Ops, DSW